Quote Subject: Consumerism

David Harris:  “As the consumer market is flexible and more dynamic than the older ways of regulating identities, much more fluidity is apparent: people can change their identities more frequently, experiment with them, select more options from a cultural supermarket with far less commitment than before.” Glenn Ward, Postmodernism, p. 109.

“The postmodern consumer is a nomadic sort of window-shopper, capable of sampling a multitude of experiences thrown up by culture, but without having to have any special personal attachment to them.” Glenn Ward, Postmodernism, p. 88.